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Posted 04 June 2019 - 04:43 AM
Very nice. Although I know they are not the subject I fell the chips could do with a touch of light on them to balance out the scene.
The purpose of the exercise was clear glass, liquor and layout.
All went for somewhat brighter chips but then I came up with
what I was required by an AD: "to lower the key of the chips not
affecting the light on the etiquette." The client provided real chips
of varied and lighter colours… I have only the blacks and reds.
I am no drinker so I don't have proper glasses with a levelled bot-
They had a crack at it with different successes, so I took the time
to set up this solution where the chips are closer to the product
as well. The challenge for them is the tricky use of flags.